Interactive demo software is growing fast. The general premise is:
-- Switch that ‘book a demo' CTA to ‘take a tour' or similar
-- Let the 95%+ of folks who don't sign up actually see your UI
-- Increase the quality of your sign ups by cutting away the fluff who were just curious
It's a young but growing space. Here's a look at 5 of the players in this space that'll help you get those benefits ☝.