Why Your SEO Strategy Isn't Working Anymore

SEO is very cool. Thanks for the video. Very Interesting.

Great video. Your totally right SEO is more now than just sticking an article up on Google and waiting for the clicks. Some great pointers Matt 👍

thank you <3

Our fast evolving search landscape is creating weird and wonderful niche services/opportunities. The stale "keyword/competitor/content" approach is saturated. However, this saturation is gifting innovative minds alternative paths to success. I think of it as an emerging decentralization ecosystem. Because of new tools, I am able to build robust and harder-to-beat content strategies that yanks my clients out the red ocean, into the blue ocean. Just avoid creating more "space junk"...and you'll be just fine.

"AI as an assistant helping us write, not as a writer we assist" hits home really hard. Love the insights on this video!

Love from India sir 😊

Yes, there are shifts and we’ll likely continue to see them in 2025 as a lot is changing. Just a quick favor, Matt—could you create a detailed video on the SEOWallet extension?

this is so true and such a great video!

Your video is excellent but your thumbnail is so simple if you want I can better design your thumbnail because I am expert so do you want to design thumbnail? 🎉🎉

Re: 1. Totally agree, but the big G has goofed this up by promoting the wrong things in the SERPS. They better hurry up and get it fixed or they're going to lose a lot of market share. I'm using AI and having folks read the articles (experts on the topic) and none have even mentioned AI.

Obviously the most important part of this video is the Mario Kart Wii matchmaking music in the background

I've tried using AI for copywriting, it just keeps saying the same thing over and over 'stunning ___ that drive results'
Non-stop, I even walked through my local leisure centre and saw a big poster saying 'driving results' and I was like "yeah that is AI" lol

These are great insights and something I've been thinking a lot about over the last couple years. I personally call it the "Organic Virtuous Cycle" where good UX and Content leads to better user signals, which improves rankings, which drives more traffic, which sends a greater quantity of positive user signals to Google, further improving position.

From the day you bought this land and shared it with us, I had a feeling it could be risky. You’re incredibly brave—I couldn't imagine living alone in the woods, and I'm not even a woman! Watching this video now is honestly scary. Please consider moving somewhere safer. People can be unpredictable, no matter how kind-hearted you are. I've been following your journey since your trip to Pakistan, and I truly admire what you do. Wishing you all the best, stay safe and keep creating amazing content for us!

I love your content.
I hope you'll offer more in the future.
thank you.

Dwell time is a huge ranking factor? That's a lie, that can be easily manipulated. Also content on its own is not king as much as Google claims.

Write amazing mind-blowing content on some website with no authority, how can it get backlinks if no-one sees it?

Is there a way of embedding videos without slowing down your site?

Exactly! Make sure your prompt is unique, utilize RAG, and please add human touch to stand out!

Great video!

Video was already great, but then you've added Hateno Village's theme... 10/10

I just wanted to say the hook of "stick around" at the beginning of videos is so fucking annoying

Thank you for this video

I created my personal website to promote digital marketing services : WordPress, SEO, web design, social media management

I will target cities in Canada, and I will monetize also using my blog through affiliate marketing. What's the best URL structure for services to create silos and build topical authority for both, services and transactional blog posts.

Thank you

This video is solid, but the views are surprisingly low. Have you thought about enhancing your thumbnails or editing? Are you handling it all yourself, or working with a team?

😂😂😂 AI can give human content, with EEAT.

Thanks Alan Ritchson 😄

Are people is interested in reading by themselves after AI could do them lot of work?

Very much a dying industry now. Your video didn't mention the rise of zero click searches because of AI overviews.

Great points, Matt. We’re at the point where simply relying on Google for search feels “basic.” Regardless of how Google could have improved its search engine over time, user search preferences and behaviors were inevitably going to evolve.

Great video, Matt!

SEO isn't dead, it's just a LOT more complicated than it was just 3 years ago. That means everyone else is struggling too and if you can master it, you'll out-compete everyone.

your vedios are great man, keep going. wish you could do a vedio in whihc you show us how to create content using ai that actually ranks on google and what to avoid thanks

Great video Matt, keep it up!

After watching your video, I was thinking about a question. After mining the keywords of competitor websites, can the use of AI to reorganize the keywords reduce homogeneous titles and further bring traffic to the official website?🤔
Welcome to speak freely on this issue🤗

Let me know your thoughts on these trends. 👇🏻 What do you think 2025 holds for the SEO industry?