The Weekly SEND- How to share stories in your emails

Storytelling is critical to the success of your fundraising and marketing efforts. But the focus of all your stories shouldn't be only on the people you are helping.

Mix it up!

Share stories about your staff members, donors, volunteers, corporate and foundation partners and more. Let your audience read, see and learn about all the people who make your nonprofit a success.

In this week's episode of The Weekly SEND- where we show you how to boost your nonprofit email fundraising and marketing- Ephraim reviews a story email. Watch and learn

- a simple format for creating an email that people will read and react to
- how the story of a staff member will get you to read more
- why a competing CTA can confuse subscribers
- how to use landing pages on your website to drive people to action.

The Weekly SEND is powered by Foundant Technologies- https://www.foundant.com/nonprofits Software solutions designed specifically for the unique needs of nonprofit organizations.

Want to raise more money via email? Work together with the email experts at 1832 Communications to boost your nonprofit's email fundraising and marketing efforts:
https://1832communications.com/email-fundraising-and-marketing-services/
Use email to build more relationships, stabilize your revenue and go from survival to thrival.

Тэги:

##storytelling ##blog ##nonprofit ##fundraising

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