Get More Sales with Performance Max [Step by Step Performance Max Set Up Guide]

Hi Aaron I am running the PMAX campaign but getting lots of Junk leads where people or customers are not aware they have filled the form. If I am getting 100 leads I am getting 0 Sales from that

How should I avoid this junk leads

Hi if i had created the Ad Group for particular product. then in final url i have to add that product link ? Or store link ?

Will pmax compete against a search campaign within the account?

Thanks for this helpful video Aaron! How long do you wait until you set a target ROAS /CPA Target after set up? And do you always set it blank when changing bid strategy?

Thank you for lessons!

Is it possible to turn a pmax into a smart shopping campaign?

Hi there, great video. I've a question like a couple below, why would we set to conversion value for an ecommerce store as opposed to conversions? Thanks!

It'd be extremely helpful to distinguish in the beginning why you'd want to use a Performance Max Campaign vs. just a normal Search or Shopping Campaign? I'm going video by video through this 10 part series but don't really understand when one would be better to use than the other? Thanks for great videos!!!

I'm so glad I came across your video, an excellent review and very helpful.

Thank you mate!

Thanks a lot. I have a question
E-commerce business
Asset groups, what about the final url? What shall we enter here?
We do not want Google to take the client to another page different from the product he clicked. (we have several products in the asset group).
Appreciate your feedback

Thanks really great videos. Is there information about remarketing?

Is the audience signal only going to show over where you pick your location limits to?

Thank you for the informative lesson.
I appreciate this very much, makes a big difference in my campaign.
Question? When I set up my Per Max Campaign, 'listing groups' if not there. Did Google delete it?

Such a great and clear instruction! Excellent stuff here Aaron!

Thank you!

If you don't mind me asking, why would we set it up as maximise conversion value for an eCommerce store?

Hi Aaron, I love your videos. What do you think is the perfect combination with performance max campaign. Should I combine with a display campaign, search or shopping etc.?

Hi Aaron, Love your content and will most likely be purchasing some of your courses soon.
We phased out all our Shopping campaigns and switched over to P.Max campaigns. Based on your advice in this video, you suggest using a Shopping campaign for re-targeting to complement the PMax campaign. As we currently have 4 P.Max campaigns, 1 for each major collection / product type. Does that mean we would need to set up a 4 shopping campaigns, 1 to complement each P.Max campaign?
Look forward to your response 🙂

Can I create 2 pmax and google shopping campaigns at the same time for the same product group? Does it work?

👍👍👍

I understand that the audience you give as a signal. What about retargeting? Do Pmax campaigns actually retarget to the audience you give them as a signal? It would be interesting to learn the best way to do retargeting with Search and pmax. I used to do retargeting using display campaigns, but I stopped as they tend to underperform. Someone said that Pmax accomplish also rretargeting as smart shopping campaigns used to.

Hi Aaron , I am a bit new in Pmax Campaigns never have worked before E-commerce portal with P-max Campaigns. I do have a client who has an e-commerce store in Australia that is selling for different products more than 3000 products
example of Categories

Mobile phones
Smartwatches
Vacuum Cleaners
Mobile Accessories
Watches
Tablets
many more

All the above categories with Different brands so I am a bit confused to Start the P=max campaign structure, Should I Go with Brand wise Pmax campaign or a Categories wise Pmax Campaign?
If I Go with Category wise how can I create creative assest? for example - I do have different brand Watches, so should I create all separate brand-wise watch assets in the Category pmax campaign?

I apologize if not to ask question in a proper manner

Thank you fost such detailed presentation! Very valuable!

Hi, When PMAX Working well and other campagins are decreased in performance of its the time to stopped them ?

why there is a symbol in conversion goals? is this an issue or ?

When I run pmax ads I get a ton of website traffic. I mean a TON. No conversions though.

Man, you're the best !

Hi Aaron. It's been recommended in the past, for local lead gen, starting with a search campaign and then scaling with a P-Max when you can leverage the data.

This video suggests a P-Max may be viable on cold audiences. For local lead gen, will a P-Max work on cold audiences? Or would you still opt for the former method?

On a side note, starting with a P-Max seems eerily similar to Facebook Ads Power 5 (minimalist campaign structure using open/broad targeting mixed with Dynamic Creatives and focusing more on eROAS/MER) with its 'perceived' front-end downside of the algorithm taking some time to get decent results.

Hello! Are you 100% sure that the campaign objective is an actual signal for Google?

Hey Aron, amazing video !! We set our first Performance Max campaign like you suggested. Do you know why we dont see any impressions. Does this take time for the impression to built up or should it be the same as with UAC where the impression are instant ? Thanks in advance !! keep up the good work

Hey great video! If I created a search campaign in november should i make one for performance max and pause that search one?

Your Channel Is gold !

Love your videos