Bing Ads conversion tracking with Google Tag Manager | Track Conversions with Microsoft Ads

Thank you for the video, can you please also show how to set up a conversion goal where there is no thank you page but a thank you pop, because here you proceeded to show the purchase goal 🙏🏾

very good

Thanks a lot man! This video is a life saver

How can you track conversion if you dont own the capture pages? Like for an affiliate network that has the offers for affiliates to promote?

In 2024 there is no more MS custom event conversion Category, Action.. breakdown. So I'm puzzled how to stitch the GTM conversion tag with the MS/Bing conversion event? Bing, when creating the new conversion, just offers me to modify the UET tag or install some JS on the thank you page, which is not what we need according to this video. Any help appreciated.

I never realized how seamlessly you could integrate Microsoft Ads with Google Tag Manager. This is going to make tracking so much easier for me.

It helped me a lot it's been 2 years and no one can explain as you do. Thank you, Sir.

Hi,
Do you have training in Microsoft Ads?

What about Offline conversions? Is the setup process different?
TY in advance!

A 2 year old video, but still extremely helpful. The information about the setting "tag sequence" which has to be set to "fire the UET Page View Tag first" helped to solve my issue. thanks!!

Watching now,(2024) hopefully you continue doing tutorial for MS Bing ads

Thanks for the video. When I change the track type to Custom conversion the Microsoft Advertising UET Tag ID disappears

I don't have a microsoft advertising account.
I just want to track the events on my website when it's accessed any search engine like Google or Bing or Duckduckgo. Can I track those events using GTM?

will this still work? now that google is deprecating third party cookies

Thank you :)

what about the server side tagging for microsoft bing ads?

Great video - but I come to think, that basically you can test this all you want, but for data to show up - you actually need a LIVE ad, that you need to click, and only then reporting will show it in the ads manager?

HI Julius! Great video, thank you. I have a problem with multiple tags on one page - I have few UET tags on my page and I need to send conversion just to one of them, I'm trying to add my uetq id to the UETQ variable ID but seems it's not working, Tag helper shows pageview event only for one UET id and don't show conversions at all. Any tips?

You use Google Tag Manager but no explanations why, etc. If this video is supposed to be for newies, that's a major oversight. Not watching the video the end.

You're the best Julius

Thank you very much for the video, very well explained. I just have a question, url type conversions are only configured on the Bing platform, is it not necessary to do something additional in tag manager? Thanks again!! I am a follower of Mexico ✌, sorry my English is not very good

Creating a event type of conversion still requires to have the main / global tag installed everywhere?

Great Boss!!!!

Very helpful, thanks!

I have a question. So, from our website, we send the data to google tag manager (GTM), and from GTM, the rest of the platforms, such as (GA, Bing, Twitter, and Fb) how do we know where the customer comes from? Which is the platform that sends the customer?

What a tutorial! thank you so very much!

Thanks Julius 🤘

How can I track affiliate links in Microsoft ads

Is there a way to track button/form IDs, click/form classes, click text etc through the Bing UET by using GTM

amazing sir.

How do you set up this to work for a single page application?

Do you also use the Variable revenue for destination URL Tag for GTM? I can see my transaction conversions are counted, but the revenue is not correct.

Thank you so much! Saved me a lot of research :)

Excellent 👌👌👌👌👌

Thank you)

In templates there is now mircosoft one now? how else can we add

Of course, if all your ads point to different web pages, then the click history will give you all this information and you don't really need to do this?

Hi, does this work with react forms?

Excellent tutorial. Is there a particular reason why you chose the custom track type over the E-Commerce?

Very helpful video.Thank you.

thank you

useful video but trainer talk SO FAST!

Hey Julius, I have a question regarding data layer.

I have a shop with 5 products but only one purchase thank you page. I want to have every product as a Single conversion and one purchase conversion. For this I want to use data layer, push the item name of every product in the basket. Based on this event I want to create a variable in GTM for product name. For every event I then want to trigger my conversion tags with trigger rules based on the product name variable. If product A and B have been purchased the tag for Produkt A, B and the purchase tag should fire. Can this work? Currently I try to get the data layer in the code so I couldn’t test anything so far. Thanks for your help in advance :)

Please make a detailed video about Vertical:eCommerce setting in Microsoft Tag in Tag Manager to track Purchases and all other eCommerce Events.

I've inherited a Shopify/GTM install and the "purchase" event is missing on my "Thank you" page. I can see the page info in the debugger, much like in the video, but I am missing the "purchase" event with the dataLayer population completely. I only have the "Initialization" event below it (as well as the other ones shown here). Why would this event be missing?

very helpful video. will definitely recommend and check out what else you have!

Finally they added the currency code field to the tag template!

Helpful Video