How Vuori Is Taking On Lululemon And Alo Yoga

Lululemon products speak for themselves.

Just went to the website and it’s over priced garbage. Lululemon is wildly expensive but the look and quality is unbeatable.

in here (Qatar). lululemon and Alo quality is the worst. worst than Zara and H&M

I didn’t know lululemon is a Canadian company until this video

I’ll stick with Target lol

Vuori is painfully expensive. The one thing I have from them was a gift and I don’t plan on spending my money on their clothes.

Just wondering why it’s pronounced “vee or ee” when there’s a u. 🤷🏻‍♀️ 😂

I have all 3 products!

The next under armor. I wouldn’t invest in it.

Was this sponsored by vuori 😂

Stop the steel china!! 천안문,사라진 목소리.당신도 그 일부가 될 수도 있습니다.
Tiananmen, the lost voice. You too can be a part of it.
天安门，失落的声音，你也可以成为其中的一部分。

So what does Vuori do different ? The video says they started off as men’s go to for yoga pants or shorts or whatever which is probably one of the tiniest niches in athleisure. Not a great position to introduce a brand but it is what it is. Looks like they’re differentiating based on product and store quality but what is it they’re doing differently that’s helping them gain market share from the likes of Lululemon ? The video just overlooks that and it’s all just fluff in terms investment, revenue numbers blah blah that’s all just superficial. The core or value proposition is not coming out clearly at all and so this is kind of a shallow video tbh, but if Vuori don’t have a distinct positioning they won’t last long or may just be another option and not a go to brand for anything.

Joe said he didn't like "big logos", yet, when I went to one of the stores and saw their products, most of them have a big "V". Quality and discreet logos is what I'm looking for.

Vuoiri’s quality has already gone way down.

Glen powell (Top gun 2, twisters) talked about vuori on a GQ YT interview a few years back. Saw it at a surf shop and bought a pair and immediately bought 3 other items from their site. The T-shirts are some of the most comfy I've ever worn.

Whatever. Still plastic made in china

This is clearly an ad for Vuori

Why let’s plug the incoming president as a risk in this sportswear informercial.

I like Vuori as a more sustainable alternative to Lululemon. Their clothes aren’t made just as expensive but at least they aren’t made by kids

Cheaper quality more muted color palette

Thry need to offer petites esp for men bc not everyone is a model like the founder

it looks the same with a different logo. prices are similar

Why do people pay over $100 for spandex still mind boggles me

Let's be honest
It's just plain and boring. I prefer Lululemon for Mens sizes...i wear small and VUORI IS SO BIG

Respectful Greetings!
To: CNBC.
Textile industry is one of the oldest and largest sectors of any country which plays a significant role in providing employment to skill and unskilled manpower. Depending on fibers, textile industry is classified into cellulose fibers, protein fibers, and synthetic fibers.
The textile industry plays a significant role in both the global economy and our daily lives. Here are a few key reasons why:
1. Economic Contribution:
Employment: The textile sector is one of the largest employers worldwide, providing jobs to millions of people, especially in developing countries. This employment includes a wide range of skill levels, from unskilled labor to high-tech production and design.
GDP: It contributes substantially to the GDP of many countries, helping to drive economic growth and development.

2. Trade:
Exports and Imports: Textiles are a major component of international trade. Many countries export textiles to generate revenue and import them to meet domestic demand.
Global Supply Chains: The industry fosters global supply chains, connecting raw material suppliers, manufacturers, and consumers across different continents.

3. Cultural Significance:
Heritage and Tradition: Textiles often carry cultural significance, representing traditional crafts, techniques, and regional identities. They can be a medium for artistic expression and cultural heritage.
Fashion: The fashion industry, which relies heavily on textiles, influences global trends, cultural norms, and personal identity.

4. Innovation and Sustainability:
Technological Advancements: The sector drives innovation in materials and production processes, from smart textiles that integrate technology to sustainable practices aimed at reducing environmental impact.
Sustainability: There is a growing focus on sustainable and eco-friendly textiles, including organic materials, recycling initiatives, and reducing carbon footprints.

5. Everyday Use:
Essential Goods: Textiles are used in a wide range of everyday products, from clothing and accessories to household items like bedding, towels, and upholstery.

In a nutshell, the textile industry is a cornerstone of global trade, cultural identity, and technological innovation. It’s more than just fabric—it's a woven tapestry of economy, culture, and creativity.
I request your expansion on the African continent to sell low-cost clothes to us Angolans.
Courteously!
Luis Van-Dunem

I do think Vuori material quality had surpassed Lulu

This is VERY interesting! I discovered Vuori while shopping in Nordstrom and thought the quality was amazing! Then I stumbled upon one of their store fronts while hanging out in Malibu last summer! Theyre def gaining a lot of momentum and I'm a fan. I am currently considering a pair of Alo sweatpants or Vuori. I honestly can't decide LOL

Vuori is boring and overpriced. No colours and no technical features.

Who the hell is yoga?

It’s privately held company

Can’t justify buying $70 shorts! They opened one right next to my office in NYC. The previous occupant was Allbirds and in future the space would be taken by someone else replacing Vuori.

Vuori is good I’ve purchased at Nordstrom.

I love Vuori very high quality clothing.

I stopped shopping at lululemon. Bought a long sleeve tee to use for work and less than a year it started falling apart. Besides that, it’s just too mainstream for me. I don’t want to wear clothes that teenagers are also shopping for. I will say the joggers of vuori are unlike any other! I’m a SoCal resident so I buy my vuori products at sample sales or their outlet stores.

I don’t understand how these brands get so big……all three of these brands (including skims) too basically making the same exact clothes (not even the designs are different) prob all made in the same factories……selling for 100$ plus for clothes that cost less then 2$ to make

Logo✨

Vuori > Lulu and anyone else.

Vuori is fast fashion, no matter how hard it tries to brand itself as different or better for the environment. All their clothes are made polyester which is plastic. When we sweat, that plastic leaks into our body—hence the microplastic problem we have. The future is 100% cotton workout clothes. MATE and Purakai are better.

Personally I’ve gotten sick of paying high prices for Lulu and Alo. So when Vuori started popping up and I saw their prices were just as high and in some cases higher I was disappointed. I just wish they were a tad cheaper for how simple and muted the clothes are. But they don’t need my help! Clearly, doing very well.

It's so comfy but lacks style. So the price point is kinda ridiculous.

Think is a good brand with quality but still on Lululemons side. Still happy with their quality and offer discounts now. Vuori is expensive and to me they just copy Lulus designs

5 years later...how vouri failed

the quality at lululemon has been going down the gutter so it makes sense for other players coming in

I discovered Vuori in Boston last year and immediately liked it. The material was very soft and designs were manly enough so that I would prefer it to Lululemon.
I think that Lulu these days is most associated with yoga pants for women, while Vuori is more neutral and caters to both.

Love their Sunday Performance Jogger and the shorts when they’re offered in my length. But I don’t like their shirts. Nothing breathes, and it’s all so damned expensive.

Whoooo?

Proud to say have never or will ever buy anything from Lululemon or Vuori

I love their elevation pants. Perfect in the office and so comfortable. Could also wear them casually. Just perfect.