Inbound Marketing vs Outbound Marketing Strategies

Inbound and Outbound may sound similar but they couldn’t be farther apart. In this video you'll learn what is inbound marketing and what is outbound marketing, the differences between both strategies and tips for deciding one for your business.

00:00 - Introduction
00:38 - What is Inbound Marketing?
01:50 - 5 pillars of Inbound Marketing
03:05 - What is Outbound Marketing?
03:25 - Key differences between Inbound and Outbound Marketing
04:32 - Is Inbound Marketing better than Outbound Marketing?
05:10 - 4 general principles to take into account
05:50 - Farewell

What is Inbound Marketing? 🤔 Inbound marketing is a methodology based on attracting your target audience by accompanying them through their journey towards a purchasing decision. Inbound marketing strategies take their audience by the hand from brand discovery to brand loyalty.

And then, what is Outbound Marketing? ➡ Outbound strategies are based on getting in touch with a very large number of users to channel our message to them. Within the world of digital marketing, we see outbound marketing techniques in the form of banners, ads on social networks or email marketing.

📕 FREE Ebook: 40 Strategies to Launch Your Product 👉 http://bit.ly/IEStrategie

More information about Inbound marketing 👉 https://www.cyberclick.net/inbound-marketing

Inbound Explained by Cyberclick is a YouTube series dedicated to all things Inbound Marketing. From tutorials to quick tips and tricks, if it’s about Inbound, we’re explaining it. We’ll help you become an Inbound Marketing expert.

Cyberclick is a digital marketing and advertising agency specialised in online campaigns. We use results-oriented strategies to develop successful Inbound Marketing, Email Marketing, Social Ads, Native Advertising and Performance Marketing campaigns.

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💻 More information: https://www.cyberclick.net/

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