How to Start a Business in 2023 (Talk with Edward White)

This is a podcast episode that I recorded with Edward White. We are both in the middle of building a small candle business and we both document our experiences here on YouTube.

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We talk about

- our business ideas 00:00
- branding & packaging 05:08
- how we are marketing our products
- Rule of 3 06:24
- Guerilla Marketing 08:13
- The E Myth 10:23
- building an avatar customer (buyer persona) 11:23
- how we want to increase profit margin 17:44
- story telling 20:37

So if you're interested or in the process of building your first business, we are discussing our experiences on a very practical level and you might find some valuable ideas and tips. We are both convinced that being self employed and buildig something that is your own can be a big source of long term happiness and fulfillment. We both enjoy the prospect of building businesses that we can automate in the long run and making a Tim Ferris 4-hour work week kind of thing out of it in the sense that we only have to deploy a couple of hours per week into managing it providing us with the financial freedom to live life and go on new endeavors.

If you want to check out more content like this feel free to connect with us

on Edward's YouTube:
https://www.youtube.com/channel/UCRugHvoegwr9_ahy1x_rU7Q

on Instagram:
@edwardwhite_al
@phils_progress

on Twitter
@philsprogress

Тэги:

#candle_business

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