The goal of an open house is to attract more buyers and sellers, whereas a broker open is held to get real estate agents into your listing.
So, what are the three big differences in your day?
1. Provide food at a broker open, provide bottled water and value in your open houses.
2. Minimal signage for a broker open, maximum signage for an open house.
3. Work closely with affiliates and even other agents for a broker open, as this is a great networking opportunity. I don't suggest working an open house with a partner (unless it is for safety reasons).
I hope these quick tips for a successful broker open help you with yours! I prefer an open house 99% of the time to a broker open, but there is a time and a place for everything!
Do you hold broker opens? What works in your market?
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#Broker_Open #open_house #Corner_Escrow